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September 2, 2008

Blog Networks = New Article Marketing Paradigm?

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I have been thinking about this for a while.

Many of us do article marketing for just one reason – building backlinks over time.

Some of us do article marketing for real human traffic – they actually sell stuff from their article pages on the directories.

Well, a blog network gives me both of these things. Of course I get backlinks and I see this as the primary reason for using a blog network. But it goes further.
If I submit my content to a blog network then I am going to have loads of content that is indexed and should expect to see some real human traffic. I can not help but think that an article on a themed blog is roughly equivalent to an article on an article directory when it comes to folks buying stuff.

As article directories move to a payment for submission model (they will and are doing so right now) then blog networks will look ever more cost effective and a well run site will get traffic and eyeballs.

Of course, if we add our own sites to networks then we get double bubble – links to any of our sites that we control, links to any of our sites from the rest of the network AND revenues from the visiting eyeballs due to the inflow of content.

I can foresee that over the next 12-18 months that the article directory landscape is going to look a little different. Fewer directories, more blog networks and less need to use the directories – particularly the low rent majority.

Are any readers here using blog networks and seeing real revenue from their content submissions OR their own sites in these networks?
Post a comment and let me know how you are getting on with blog networks.

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Filed under Blog Promotion, Blogging Tools, Ideas and Tips, Internet Marketing, Making Money by Andrew on Sep 2nd, 2008. #

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