Another sleepless night, too warm and sticky.
Please make the autumn come soon!
(Note to self - next year air conditioning- do it, don’t just promise it!)

Anyway, I rolled out of bed to do my ‘first thing’ checks - always my email:

Any fires overnight that I need to put out?
Who has paid me and how much?
New business requests?
Check Adsense revenue - I always love that one these days!

Then, kinda like reading the front page of my newspaper I check out the headlines of the emails I have received from the umpty ump lists I am on. I probably wastebasket a hundred or so messages every morning.
One email had the headline “blogging for influence - money.power.wisdom’
I was going to bin it but blogging is what I do, kinda so, I was pretty much forced to look.

I am glad I did. I just saw today’s ‘Most Beautiful Thing’. Now, let me just say, I live in Tallinn, Estonia. This is the home of the most beautiful women in the world - if you don’t agree with me come pay a visit and then you can at least disagree with some authority!
When I leave here to go for a coffee, I will see 10 ‘beautiful things’ before I even get to my favourite coffee place, over the road from my apartment.

So, if I already saw ‘today’s most beautiful thing’ then, it must be pretty damn beautiful.

OK, already Andrew; we all have ADHD here, don’t waste our time…

Four words.
Promoting, Your, Music, Online

Come on Andrew, what is that, how does that compare with the beauty that is Eve, or Larisa, or Gertti?

OK, here it is. Mark Joyner, a guy known for his Simplology online training for making folks into internet marketers has hit upon a blindingly obvious and yet totally invisible concept.

He has identified a non-Internet Marketing niche and figured out how to apply his Simpleology training to the market - and it makes perfect sense.
He is selling a viral marketing package to MUSICIANS!

Wow!

Damme!

Stuff like that, but all too obscene to write here!

It is masterful. Just look at the copy: http://www.simpleology.com/training/musicpromotion/ (no affiliate link)

I love his story. It is plausible, credible, has a perfect tempo and builds in a lovely way to its crescendo.

But he goes further. He is like a drug dealer. First hit is cheap, but the regular supply, well, that’s gonna cost…

He is selling the course for $69, with so many testimonials it was getting hard to see the rest of the words - was that done on purpose?

Actually, I might just buy the course myself.

But, Andrew, I hear you say, that is fun and all, but just look at Eve’s legs, they go all the way to the ground. What makes this Mark’s course SOOOOO beautiful?

OK, mea culpa…
The point, the inspiration, the CRUX of the matter. The thing that made me sit and spend 30 minutes typing away before I even have a shower. (yuck horrid image - waytago Andrew) Is this: Mark has succeeded in taking an online product and making it relevant to the ‘real world’.
How much competition is there in the ‘real world’ for this product?
I dunno, but let’s try ZIP, ZERO, NADA, NUTTIN’.

Almost certainly NOBODY sent a similar email to the thousands of aspiring musos who all want to give up their day job and sell enough downloads to enable them to live like I live.

How much EXTRA money can we make just by opening our product up and making it relevant to people who may use a PC for email but who have NO idea about selling anything online, no intention of being ‘internet marketers’ but who can see a way to meeting their own goals through our products.

This is, of course, not a sales letter. But, please go take a look at this link and understand why Larisa’s long blonde hair was not a distraction this morning.
http://www.simpleology.com/training/musicpromotion/