A Comparison Of Real Time Banner Ad Buying And Guaranteed Ad Buying When you're buying banner ads, you can buy them in one of two ways. You can buy them through a Real Time Buying (RTB) platform, or you can buy them with a guaranteed ad buying agreement. ...
The Basics of Starting Your Own Podcast Having your own podcast is a great way to connect with your audience, as well as to build a new audience. For one, getting in the iTunes podcast store will allow you to reach a lot of new people. Having a podcast also se...
How PPC Has Changed in the Last 5 Years When's the last time you updated your PPC knowledge? PPC marketing has changed a lot in the last few years. If you're still operating under the old paradigm, chances are you're missing out on traffic oppor...